60+ Expert’s SEO Ranking (Secret) Strategy in 2018

What is Your Secret SEO Ranking strategy?

We have asked over 60 different SEO professionals for their thoughts on what works as to ranking sites and what they typically do when assessing a situation for a client’s site.  They have answered below.

Some went into depth, some shared a niche idea, some gave a quick answer but all in all what is being shared by them on this page is something you would want to take to heart when you are considering how to handle your SEO.

This is Exclusive to Linkpushing and not available anywhere else!

1. Joseph Sloan

Bio – joseph Sloan is marketing & communications coordinator at advicemedia.com

Answer: My SEO tip to get more leads from digital marketing would be to always bring value to every customer interaction. Rather than hoping a potential client fills out a contact form provide a valuable resource; infographic, pdf, ebook, etc. that is free but only when a valid email has been given.

This will generate more email leads while also providing value to your website users. We always say you want to be the encyclopedia of your industry. By providing answers that your current customers ask improves your chances of showing up for long tail keyword searches.

My other SEO tip is to keep your Google My Business listing up to date with photos, specials, hours because this is the first impression for many businesses.

SEO is really the practice of providing the best answer to a user’s search query, so you want to make sure you have content on your site that actually answers questions your customers ask you because if they ask you they are asking google as well.

Let me know if you need further information or if you would like me to expand any piece to my answer. I’m also available for phone interviews.

More on Advice Media

Advice Media provides advanced medical website design and marketing solutions to professionals and businesses in the healthcare industry.

2. Udit Goenka

Bio – Co-Founder and CEO of Power Up Hosting, FunnelBake, ExpertRoundUp, FlameDomain and GoPBN.com

Answer: With so many new Google Updates, SEO in 2018 will be all about semantic content writing, and promoting your contents.

Here are some of my top advices in 2018 one should follow strictly if they want to improve their rankings:

  • Write Long Form Contents (A minimum of 3500 Words). If you are failing to understand how to write long form content then my SEO copywriting guide will act as a bible for you.
  • Structure your site especially your e-commerce website. Keep your URL slug small. For Example: domain/category/keyword.
  • Regularly run an audit on your website.
  • Lookout for hidden gems and keywords inside Google Search Console and build some links on them.
  • Use PBN if you still aren’t using them. However, one build quality PBN links to your money site.

Pro Tip for optimizing your contents for Google Voice Search. Try using Google Voice search for your desired keyword and see the answer that you receive, now go to the article that Google is using as the base to share the answer.

Now, look out for the exact lines and then optimize your answers based on that article. This reverse engineering technique will ensure you a high chance of getting your article picked up for the Google Voice Search if you can get into the top 3 searches.

Finally, do more Expert Round Ups as that will not only drive you traffic and links but will also help you establish relationship with other website owners.

3. Joe Goldstein

Bio -Joe Goldstein is operations manager and lead SEO at Contractor Calls

Answer: Interactive link assets are getting easier to make and can offer a massive ROI. Assets like The Stranger Things Type Generator <http://makeitstranger.com/> and The Cannabis Dispensary Name Generator <http://trailblazerseo.com/dispensary-name-generator/> basically demand engagement from visitors, which leads to superior social shares. The sheer uniqueness of these tools also facilitates both proactive link building outreach and natural link acquisition.

4. Blair McKee

Website: constellix.com

Twitter: https://twitter.com/eblairmckee

Bio – Digital marketing manager specialized in on-page and technical SEO. Regular blog contributor and content marketing strategist for two high-tech hosting companies.

Answer:

1. Narrow your focus to only a handful of keywords that have a decent amount of traffic and opportunity for rankings (use Moz’s keyword explorer). Incorporate related keywords, but if they are strong enough to require their own content don’t elaborate too much. You want the focus to be on your main set of keywords. The tighter your focus and better quality of content, the greater your chance of landing higher ranks on SERP’s.

2. When developing content you want to rank, make sure you quote and answer frequently searched questions about the keyword. This is also really helpful for voice search. You can find frequently asked questions in the suggested search terms when you type in your question into your search engine, at the bottom of the SERP in related queries, or using a keyword explorer tool like Moz or SEMrush. Continue reading

Bespoke SEO

Fancy title for hands on, get dirt under my fingernails, sweat like a roofer in the summertime SEO provider.

Hand On SEO is probably more like it but I don’t get to use fancy verbiage too often so I thought I’d take advantage of the opportunity.

If you would rather hand off the entire workload of making the decisions, or don’t see anything that fits your specific needs or just plain have better things to do than occupy your time doing all the analysis and choosing what will help your site rank, then leave it to me.

I have an extensive background in SEO on many different levels dealing with many different niches and types of sites which include both local and global SEO requirements.  I’ve been at this game since about 2007 or 2008 (I’m really not sure of the year) and have come up with some very innovative ways to rank sites and drive traffic to sites.

Straight up you’ll pay more than if you were to decide on how to handle things on your own but there is some real value in you attending to what you know best and allowing someone who is a professional at a craft attend to ancillary things in your life.

Should you want to kick around what I can do for you site in a hands on situation just hit me up here – greg@linkpushing.net  and we’ll get together and see what I can do for you and see if that fits your vision.

Here are some of the reasons you want to hire the Linkpushing team to Rank Your Site!

1) You hire a mechanic for your car because he specializes in vehicle repair. You hire him because he stays on top of the latest service bulletins from the car manufacturers. You hire him because he knows cars inside and out. You hire him because, although you think you can do a particular repair you may just leave something out and you are stranded out in the middle of nowhere.

2) Time = Money. That is right, you have X amount of time and X amount of money. Sure you would like more of both but the clock is always going to be a 24 hour item and we can’t help you there. We can help you with money though as better rankings in the search engines turns into more money in your pocket as more targeted visitors means more signups, purchases, clicks on your PPC ads and more impressions.

3) An expanding base of keywords that relate to your site are a real key to increasing your unique visitors. Narrowing your base of keywords will hurt your traffic volume based on searches alone and Google would rather that you have a broader base so you look more authoritative in their eyes.

4) Google’s dynamic algorithm. Google changes the way it chooses which sites will show up on the first page of it’s search engines more often that your average Joe knows. Sure most of us hear about the Penguin, Panda et al updates which are massive “updates” but there are thousands of minor changes that happen and make a difference in your rankings. Part of our job is to keep abreast of these adjustments in the algorithms and adjust the SEO process we use to rank your site.

5) You are but one person. We have a complete team of professionals making up an SEO Service Infrastructure which works in a variety of areas to make sure that your site rankings are managed properly and the changes that are done by the search engines are accounted for and proper adjustments are made to counter them.

So, if you are looking to generate more targeted traffic to your websites, put your competitors in the rear view mirror and make more money from your websites, and you don’t want to deal with thee nitty gritty, then you need the Linkpushing team on your sideline backing you up. You need our SEO strategies, our behind the scenes infrastructure, our extensive and ever growing knowledge and a level of customer service that will put you at ease and make you comfortable knowing that your site is in good hands.

2nd Tier Linkpushing

Here is where we are fine with automation in the Linkpushing process and these links can be used as Tier 2 or Tier 3 links.  Under no circumstances would I recommend that one use these direct to a site unless it was a churn and burn site and you needed a push.

They will help push your Tier 2 and Tier 3 links to give them added juice that would flow to your money site and also help in getting those hard to index links to index.

The process is 100% automated using a variance of some of the available tools in the marketplaces and I would only recommend that you use generic anchor text as well (click here, click to read more, check out this site, etc). Continue reading

Branded Link Packages

One thing that used to bother me was when I would be searching for others using my brand name and found it being used in a way that diluted the product or service I offered or misrepresented it altogether.

Our Brand Protection service will help to keep your brand clean as well as give you links from respected properties.

Look at it as proactive reputation management and something that will help keep your name front and center in many different platforms.  Although this is a proactive reputation management thing, it is also great for SEO as you are going to get a diverse set of backlinks to your sites on platforms that will protect your brand from someone leeching.

There are hundreds of sites that one can use for this but many will only accept your Twitter or Facebook links and, although there is some value there, I don’t see it as a premium and thus don’t use those sites in our service.

What kinds of sites are these?

Essentially they are  Social Networks that many use to brand themselves and you can use these to expand your reach in many instances.  They are generally prominent sites that many of us have heard of and that many of us use on a regular basis.

An expanded presence will give Google an expanded vision of who you are and what you are all about.  Google will see that you have a presence on some very large sites and not just on sites that are used by every Tom, Dick and Harry.

In addition to that you will be protecting your brand from someone who is in the same niche or industry and not allowing them to use you to make money from your efforts to grow a quality business.

Don’t let your competitors use you!

So, What do we actually get?

We will provide for you over 80 accounts on select sites that will have your url (naked link which is great for backlink diversification), a bio that describes who you are and/or what you offer, a logo where permitted (most allow the logo), the username you prefer (we suggest your business or site name), and where allowed we will also add in your Twitter link and Facebook page.

Top that off with a complete report including usernames and passwords, DA and PA and you own the accounts!

You don’t have to deal with 80+ email validations, filling out a bunch of forms, uploading your logo over and over again… my staff does that for you and it is done manually and quality checked by a second person.

So, what does this cost?

The service is only  97.00 and takes about 8 – 10 days to complete as it is a manual process because automated process don’t always cut it for this kind of thing.

That works out to about 1.20 per link on sites that range from DA 26 to DA 97 and PA from 34 to PA 99.  Pretty fair pricing for something that gives you a decent naked link as well as protects your brand.

How do I know that automated won’t work?

We tried it several different ways and it always ended up where some properties did not take and we figured enough was enough and let’s do this in a way that our clients will be shielded from the failure of automation.  If it could be automated we are the guys that could have figured that out but enough test failures indicated that manual was the way to go.

Why does it take so long for completion?

All good things come to those who wait.  Actually we want to make sure that what we are providing is done correctly so rushing things is not in your best interest.

Isn’t $1.20 a link rather high?

I don’t think so because you are getting links on solid sites as well as crowding out any competition from taking your name and using their sites to make money off of your back.  Few things suck as much as you working hard to build a quality brand and then have some clown come and take advantage of your hard work.

Do you provide a complete report or one of those truncated ones where I have to search Google to find them?

You get a complete report with all the sites, your profile links, and username and password as those are owned by you should you decide to enhance them.

OK, what are these high DA/Pa sites?

Some of the sites in this package are Github, Reddit, Discus, Buzzfeed, Pastebin, Ted, Bandcamp, Wikidot and a whole slew of others.

What kinds of sites/business should use this service?

Anything that you are considering to own on a somewhat long term basis will benefit from this and even if you are going to build something to flip this will be good as it is a great selling point for your sales pitch.  Also, it is something that you absolutely should be doing for your own personal name should you want to protect that from scoundrels.

OK, I’m convinced, how do I purchase?

Just click here and after payment it will take you to our order form where you will add in the details and we can get going on serving you and protecting and enhancing your brand name.

 

Manually Created Web 2.0s

Hand Crafted Web 2.0 Properties

Web 2.0s do not possess the same link juice they did back in 2010 when I first started Linkpushing but they still have a place in the SEO society.  They provide visibility, diversification, some link juice and aid to some level in providing camouflage SEO.

If you are looking for straight up solid Web 2.0s that offer 75% unique content (Google is fine with that) with images and log in credentials, then this is the service for you. In fact I would be surprised if you were not looking for this that it would not be for you anyway.

SEO is a funny thing in that Google does not always want to see your site linked from sites that are Private Blog Networks and likes to see that you play well with others by being on a variety of public properties as are Web 2.0s.  At one time they were the backbone of the SEO industry and still have their place and I suspect will always have some place in the Google algorithm as time moves forward.

What comes with this package?

We offer a 50 Web 2.0 package for only 3.00 per Web 2.0 and that includes content using Article Builder, an appropriate image, unique page title, different themes for each Web 2.0, a do follow link placed in different locations to avoid a footprint and a different username/name for each property.

In addition to that you get all the log in credentials in the event that you want to build them out and turn them into a mini private blog network!

This is a great way to start SEO without spending a lot of money and an excellent opportunity to be able to build out a series of properties that will have a decent footprint for your site and brand.

And for only 3.00 a site you really cannot get a better bang for your buck when it comes to a quality Web 2.0 property that you can control.

Click Here to get the ball rolling and some quality Web 2.0s in your backlink arsenal!

Press Release Services

Press Releases are good for several different things when it comes to SEO and your online presence.

For starters it enhances your online presence by putting you front and center in Google News as well as in hundreds of other news outlets that may not show in Google news.  That kind of presence gives your site authority and gives your clients peace of mind knowing that you are on highly reputable websites.

There is a possibility that you will get click through traffic. Sure, that is not a guarantee but should those that have an interest in the products or services you offer want to get more information they will certainly click through and then you have a targeted visitor.

Other Benefits of a Press Release

It is not uncommon for a Press Release to be shared by others as people who are like minded often share content with others in their social circles.  With social media as prolific as it is these days it is not out of the realm to find a link to your Press Release roaming around Facebook or Twitter.

Another benefit of a Press Release are links to your site.  Although some may tout them as super strong, I see them more of a link that gives your site authority as opposed to an extreme boost in your rankings and are part of a well balances SEO backlink profile.  Authority links do help and often can give you a leg up on your competition as well as aid you when it comes to Googles’ constant changes.

We offer 2 levels of service and each guarantees you inclusion into Google News.

For each we create the Press Release for you as we know what sort of content is acceptable and what would not fly and cause you PR to be rejected by some of the outlets.  Remember, we want to get you in as many as possible so that some can get picked up by some that read it and share with others as well as give Google the sense that you are a commodity that many news outlets are publishing your press release.

 

Gold Press Release Package

A 400+ word press release with 2 links in the PR linking to your site.  This package guarantees inclusion into Google News as well as over 300 other trusted news sites.  The press release can be general in nature or we can tailor it to an event or a product/service launch or what ever is newsworthy.  It will be promotional in nature but not to the point where it comes off as selling.

Turn around time is 8 – 10 days but can be sooner depending on volume and you are allowed 2 links as well as your logo should you want that in the press release.  Content is either written by Greg or one of his writers and then edited by Greg to ensure that what you are paying for is a top of the line product.

Click here to order! – 197.00

 

Platinum Press Release Package

You’ll get everything above in addition to more trusted news outlets plus inclusion in Reuters and Yahoo News.  Both of those sites are very strong and bring something to the table that you don’t see available every day on your average street corner.

You will end up with over 500 trusted news sites once the syndication is done and with Reuters and Yahoo News being in that mix you will gain a level of authority that will certainly catch Google’s eye. Turn times are about the same and the quality control process is also the same so you are sure to get something that will represent you and your firm and website well.

Click here to get into Reuters and Yahoo News + 500 other trusted news sites!  – 397.00

 

Do You Get a Report?

Absolutely you get reports for each of the Press Release levels we offer and that will be delivered to you in 8 – 10 days.

Are they all indexed?

Of course we cannot guarantee that Google will do anything other than close your adsense account down on a whim but you’ll see many indexed quickly and most indexed over time.  I personally don’t fret over the indexing as long as Google crawls the sites and catches my presence there.

Will this show in Bing as well?

Sure, the press releases will be picked up by Google’s little brother, Bing.  Bing wants to be like Google so it implements a lot of the same crawling and indexing features.

Can you name some of the sites the press release gets submitted to?

Of course; NY Times, Outbrain, Boston.com, Houston Cronicle, The AP, Azcentral, Boston Herald, El Paso Times, NBC Right Now!, and many many more.

What kind of visitor volume do these sites get?

All told the Silver Package gets i the neighbor hood of 100 Million sets of eyes visiting their sites and over 170 Million for the Gold package.

I’m not sure which to buy, what do I do?

Shoot me an email with your website and what you want to accomplish with the Press Release and I’ll look things over and make a suggestion.

If you are looking to increase your online presence in a way that is professional and will bring authority to your site then you need to start a press release campaign and get your site in places that exude quality and power.

 

Guest Posting

Guest Posting Services

Today’s SEO environment one of the types of links that has legitimate value are links from publications that are respected by almost anyone and most certainly by Google, Bing and the other secondary search engines.

Guest posts can be an anchor in your SEO backlink infrastructure much like an anchor tenant in a strip center or an indoor mall.  Once you have that anchor building around it can give those ancillary links more respect in the eyes of Google et al because they are in the same backlink neighborhood.

That commonality is not missed by Google and if you are not using Guest Posting as part of your SEO process you may be doing your other links a disservice and in turn not getting all you can out of all you are doing.

With that in mind we have access to many sites whereby we can get links from that are sites that have strong Domain Authority (DA) and could have a positive effect on your sites over the long haul.

Bear in mind that not every guest post opportunity is a good fit for a site as many opportunities do not have content or a theme that would relate to your domain, niche or vision.

Should you have an interest in guest posting please fill out the form below and hit “send”.

I’ll get it and have a look and see what we have that makes sense to help you get your site pushed to the top of Google and the other search engines.